I am asked from time to time about how to make boots feel more comfortable on the foot. Since I wear boots every day as my only choice of footwear, having boots that feel comfortable is important.
All boots come with some sort of insole — from cardboard to a thin cushion to an actual built-in gel insole. Most boots, though, have only paper-thin insoles of cardboard.
Interestingly, some higher-priced boots come with paper-thin insoles and they feel hard as a rock to wear. This includes Lucchese boots. Other lower-priced commercially made boots come with cushion insoles, like Dan Post boots, and feel comfortable right away.
What do I recommend about insoles for boots?
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Someone asked me the other day, as he looked at a pair of boots that I was wearing, “don’t you have any normal boots?”
I enjoy a large variety of boot styles, and have a number of cowboy boots (and some motorcycle boots, too) with exotic skins like ostrich, python, and rattlesnake. I have some boots that are colorful and have fancy inlays. 
I received an email with a series of questions from a fashion design student based in Hong Kong, who wrote:
Someone from Texas wrote to me recently to ask:[I went to a boot store to buy a pair of boots. While there,] the owner and I were talking about lizard skin boots. He was telling me there is a disease affecting the supply of farm raised lizards causing the manufacturer to increase the price of lizard skin boots. Have you heard of this before?