{"id":13985,"date":"2018-06-28T07:23:03","date_gmt":"2018-06-28T11:23:03","guid":{"rendered":"http:\/\/www.bootedmanblog.com\/?p=13985"},"modified":"2018-06-29T06:51:44","modified_gmt":"2018-06-29T10:51:44","slug":"boot-ads-catching-my-eye","status":"publish","type":"post","link":"https:\/\/www.bootedmanblog.com\/?p=13985","title":{"rendered":"Boot Ads Catching My Eye"},"content":{"rendered":"<p>I am pleased to see three millennial-led boot companies marketing their boots on social media, where many younger people see their advertising.  The following ads caught my eye:<br \/>\n<!--more--><br \/>\n<strong>Ranch Road Boots<\/strong> (though this trend of rolling up the bottom of jeans still looks really dorky to me)<img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/www.bootedmanblog.com\/wp-content\/uploads\/2018\/06\/RanchRoadBootsAd.jpg?resize=584%2C569\" alt=\"\" width=\"584\" height=\"569\" class=\"aligncenter size-full wp-image-13987\" srcset=\"https:\/\/i0.wp.com\/www.bootedmanblog.com\/wp-content\/uploads\/2018\/06\/RanchRoadBootsAd.jpg?w=627&amp;ssl=1 627w, https:\/\/i0.wp.com\/www.bootedmanblog.com\/wp-content\/uploads\/2018\/06\/RanchRoadBootsAd.jpg?resize=300%2C292&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.bootedmanblog.com\/wp-content\/uploads\/2018\/06\/RanchRoadBootsAd.jpg?resize=150%2C146&amp;ssl=1 150w, https:\/\/i0.wp.com\/www.bootedmanblog.com\/wp-content\/uploads\/2018\/06\/RanchRoadBootsAd.jpg?resize=308%2C300&amp;ssl=1 308w\" sizes=\"auto, (max-width: 584px) 100vw, 584px\" \/>I like a <strong>Ranch Road Boots<\/strong> marketing video a lot, and I complimented Sarah Ford (company owner) on its candor and down-home humility:<br \/>\n<iframe loading=\"lazy\" src=\"https:\/\/player.vimeo.com\/video\/170974974\" width=\"640\" height=\"360\" frameborder=\"0\" webkitallowfullscreen mozallowfullscreen allowfullscreen><\/iframe>Sarah Ford&#8217;s reply to my email:<\/p>\n<blockquote><p>It&#8217;s really an honor to have you as a fan.  I appreciate your taking the time to write this email, it means a lot (and appreciate your sharing the video \ud83d\ude42 )<\/p><\/blockquote>\n<p><strong>Tecovas Boots<\/strong> (might even be better showing their boots with dress slacks for the &#8220;dump the dress shoes&#8221; message, but this classic &#8220;boots &#038; jeans&#8221; image will suffice quite well)<img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/www.bootedmanblog.com\/wp-content\/uploads\/2018\/06\/Tecovaspromo.jpg?resize=584%2C487\" alt=\"\" width=\"584\" height=\"487\" class=\"aligncenter size-full wp-image-13986\" srcset=\"https:\/\/i0.wp.com\/www.bootedmanblog.com\/wp-content\/uploads\/2018\/06\/Tecovaspromo.jpg?w=629&amp;ssl=1 629w, https:\/\/i0.wp.com\/www.bootedmanblog.com\/wp-content\/uploads\/2018\/06\/Tecovaspromo.jpg?resize=300%2C250&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.bootedmanblog.com\/wp-content\/uploads\/2018\/06\/Tecovaspromo.jpg?resize=150%2C125&amp;ssl=1 150w, https:\/\/i0.wp.com\/www.bootedmanblog.com\/wp-content\/uploads\/2018\/06\/Tecovaspromo.jpg?resize=359%2C300&amp;ssl=1 359w\" sizes=\"auto, (max-width: 584px) 100vw, 584px\" \/><\/p>\n<p><strong>Tecovas Boots during Gay Pride Month<\/strong> <img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/www.bootedmanblog.com\/wp-content\/uploads\/2018\/06\/Arethey.jpg?resize=584%2C584\" alt=\"\" width=\"584\" height=\"584\" class=\"aligncenter size-full wp-image-13988\" srcset=\"https:\/\/i0.wp.com\/www.bootedmanblog.com\/wp-content\/uploads\/2018\/06\/Arethey.jpg?w=600&amp;ssl=1 600w, https:\/\/i0.wp.com\/www.bootedmanblog.com\/wp-content\/uploads\/2018\/06\/Arethey.jpg?resize=150%2C150&amp;ssl=1 150w, https:\/\/i0.wp.com\/www.bootedmanblog.com\/wp-content\/uploads\/2018\/06\/Arethey.jpg?resize=100%2C100&amp;ssl=1 100w, https:\/\/i0.wp.com\/www.bootedmanblog.com\/wp-content\/uploads\/2018\/06\/Arethey.jpg?resize=300%2C300&amp;ssl=1 300w\" sizes=\"auto, (max-width: 584px) 100vw, 584px\" \/><em>Note:  this is not a comment or statement about the sexual orientation of the men shown in this photo.<\/em><\/p>\n<p>I have also seen a lot of promotion of boots by Wilcox on social media. About average ads and just about the same thing that hasn&#8217;t changed since I first became aware of these boots.  <a href=\"http:\/\/www.bootedmanblog.com\/?p=13951\" target=\"http:\/\/www.bootedmanblog.com\/?p=13951\" target=\"_blank\">I&#8217;m not real thrilled with their boots<\/a>, but I appreciate again that a millennial couple has started a boot company.<\/p>\n<p>Life is short:  admire well-developed boot ads.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I am pleased to see three millennial-led boot companies marketing their boots on social media, where many younger people see their advertising. The following ads caught my eye:<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[5],"tags":[],"class_list":["post-13985","post","type-post","status-publish","format-standard","hentry","category-cowboy-boots"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.bootedmanblog.com\/index.php?rest_route=\/wp\/v2\/posts\/13985","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bootedmanblog.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bootedmanblog.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bootedmanblog.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bootedmanblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=13985"}],"version-history":[{"count":0,"href":"https:\/\/www.bootedmanblog.com\/index.php?rest_route=\/wp\/v2\/posts\/13985\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.bootedmanblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=13985"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bootedmanblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=13985"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bootedmanblog.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=13985"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}